Masar Destination, a pivotal urban development in Makkah, has achieved LEED Gold certification under the LEED for Communities rating system. This recognition, announced on January 23, 2026, highlights the project’s commitment to sustainability and responsible urban planning. Developed and operated by Umm Al Qura for Development & Construction Company, Masar has implemented an integrated design approach that prioritizes both the environment and community well-being.
The LEED certification is awarded by the U.S. Green Building Council (USGBC) and is one of the most esteemed global recognitions in sustainable building practices. It evaluates developments based on various criteria, including energy efficiency, water conservation, air quality, resource management, and carbon emission reduction. Masar Destination’s achievement reflects a dedication to enhancing environmental performance while providing added value to the surrounding community.
Commitment to Sustainable Urban Development
Mr. Yasser Abuateek, Chief Executive Officer of Umm Al Qura for Development & Construction Company, expressed pride in this accomplishment. He stated, “Masar Destination’s LEED Gold certification confirms our belief that cities deliver lasting value when they are designed as integrated, human-centered systems.” This certification not only underscores the thoughtful planning behind Masar but also aligns with Saudi Arabia’s Vision 2030, which aims to create more livable and future-ready urban environments.
By balancing quality of life with resource efficiency and environmental protection, Masar sets a new benchmark for integrated development. The project aspires to foster sustainable urban communities that can thrive in the long term. This achievement is significant as it demonstrates a commitment to global best practices in urban development and sustainability.
Aligning with National Objectives
The recognition of Masar Destination as a LEED Gold-certified community aligns with the broader goals of Saudi Arabia’s Vision 2030, which seeks to enhance the quality of life for its residents while promoting sustainable economic growth. With its focus on environmental responsibility and community well-being, Masar Destination is poised to make a lasting impact on the urban landscape of Makkah.
As a leader in sustainable urban development, Umm Al Qura for Development & Construction Company continues to prioritize initiatives that support both the local community and the environment. This latest certification not only marks a milestone for Masar but also reflects a dedication to creating urban spaces that are resilient, efficient, and designed for the future.
In summary, the achievement of LEED Gold certification by Masar Destination is a significant step towards establishing sustainable urban communities in Makkah. The project showcases a model of development that emphasizes the importance of integrating environmental considerations into urban planning, supporting both local and national goals for a more sustainable future.


































