Property demand across all sectors in Western Australia remains robust, as evidenced by the strong performance of Ray White Rural WA in the 2025 selling season. The agency reported significant sales throughout the State, reflecting a vibrant market dynamic. According to Simon Wilding, company director, “The market is very resilient, and the sales this season have all seen upside from last season—and we see this trend continuing.”
The demand for properties is being driven by corporate entities, private funds, and farming families, all of which are actively seeking investment, land banking, and expansion opportunities. Wilding noted that these buyers are “prepared to pay premium prices for suitable properties,” indicating a competitive market.
Market Trends and Sector Performance
A notable trend this season has been a slowdown in the supply of available properties. Many farming families are consolidating their assets and pursuing expansion due to favorable conditions in the farming sector, which has benefited from good seasons and stable commodity prices. “The pastoral area, especially in the lower rangelands, continues to attract strong interest in 2025,” Wilding remarked, emphasizing the consistency in inquiries for properties with substantial scale and infrastructure.
Despite challenges in the carbon market, particularly a slowdown in the pastoral area and corrections in pricing for smaller holdings, demand for larger pastoral leases remains high. Properties with good stock numbers are in demand, and prices for these larger holdings are holding steady.
Growth Opportunities in Marginal Farming Areas
Wilding highlighted the strong growth in marginal farming areas of Western Australia, with record sales reported in the Yilgarn region. “Our company has sold some large holdings in the Yilgarn region with record prices—and inquiry continues for those areas,” he stated. He further emphasized that farming values in Western Australia are progressing and are still competitive compared to similar regions in the Eastern States.
With international investors showing interest due to the region’s pricing, sovereignty, and stable climate, the outlook for the rural market remains positive. “In general, we believe there is still strong growth in the rural market from all sectors,” Wilding concluded, reflecting on the sales trends observed this season.
Agents Kate Jefferies and Cassie Lamont of Ray White Rural WA are also experiencing a successful selling season, contributing to the agency’s overall strong performance in the market. As the property landscape continues to evolve, the resilience and adaptability of the sector signal promising opportunities for both local and international investors.
