Vestiaire Collective, a prominent global platform for pre-loved luxury fashion, has launched its inaugural report focusing on men’s circular fashion. Released on September 25, 2025, this report supports the company’s strategy to expand its menswear category, marking a significant move towards fostering a sustainable future in fashion by prioritizing men’s participation in resale.
The report, titled The Future of Resale: Menswear Edition, provides an in-depth analysis of how men engage with luxury resale, from shopping habits to selling behaviors. It underscores a crucial transformation in consumer attitudes, demonstrating that resale is increasingly becoming a mainstream avenue for men looking to invest in luxury fashion.
Rapid Growth in Menswear Resale
The menswear assortment on Vestiaire Collective has experienced remarkable growth, expanding by 88% over the past three years. This surge makes menswear one of the platform’s fastest-growing segments. A notable finding from the report is that 70% of male shoppers now consider the resale potential of their purchases, indicating a shift toward viewing fashion as both a personal expression and a savvy investment.
Maximilian Bittner, CEO of Vestiaire Collective, stated, “Menswear has become one of our fastest-growing segments, reflecting a fundamental shift: men now intentionally participate in luxury resale, valuing exclusivity, accessibility at better prices, and investment potential.” The dedicated menswear category enhances the platform’s global offerings, which include womenswear, accessories, shoes, watches, and jewelry.
Insights into Men’s Luxury Fashion Trends
The report reveals that men’s interest in resale is driven by three primary factors: value, exclusivity, and sustainability. A substantial 74% of respondents cited affordability as a key reason for embracing resale, while 39%70% of men reportedly take extra care of their items, knowing they may resell them in the future, thus contributing to a circular economy.
Men’s engagement with resale also opens the door to a younger audience, as 59% of male customers fall within the Millennial or Gen Z demographics, compared to 50% of female customers. This trend confirms that men are becoming pivotal players in the evolution of circular fashion.
The report highlights specific luxury items and brands that are shaping the men’s resale landscape. Notable mentions include highly sought-after items such as Louis Vuitton bags and Rolex watches, along with a marked increase in popularity for brands like Ami (+300%), Zegna (+260%), and Jean Paul Gaultier (+200%) over the past year. Jackets, sneakers, and sweaters remain the top sold categories, indicating a shift in what modern men consider wardrobe essentials.
As Vestiaire Collective continues to refine its approach to menswear, the insights provided in this report will be instrumental in guiding future strategies and product offerings, ultimately reshaping how men engage with luxury fashion in a more sustainable manner.
For more detailed insights, the full report is available on the Vestiaire Collective website.
