The much-anticipated auction day for contestants of The Block has arrived, culminating a season filled with hard work and emotional highs and lows. This year’s auction carries an added layer of anxiety, as Julian Cress, co-creator of the popular reality show, expressed concerns about the outcome. In an interview with TV WEEK Magazine, Cress shared his nervousness regarding the auction results, stating, “I’m incredibly nervous for the auctions. I have real friendships that we’ve built with the cast and the crew this year.”
Cress emphasized the emotional toll, noting, “The thought of seeing any of them fail at auction is really hard to bear,” highlighting the personal connections formed throughout the season. The stakes are particularly high this year, as the housing market in Daylesford, where the homes are located, presents unique challenges.
Market Dynamics Raise Concerns for Contestants
According to Cress, the local market’s performance adds uncertainty to the auction process. He remarked, “On any Saturday of the year, there will be at least five auctions in Brighton and all of those houses will sell. But there has never been a Saturday in Daylesford when five houses have sold… ever.” This context sets the stage for a potentially difficult auction day for the contestants.
Data from realestate.com indicates that the median house price in Daylesford sits at approximately $810,000. In contrast, homes in the Middleton Field housing estate, where The Block houses are located, range from $850,000 to $1.2 million. This is significantly lower than the estimated valuations of the contestants’ homes, which range from $3 million to $3.3 million.
Given these figures, the question remains: will buyers be willing to invest heavily in properties featured on the reality show? The auction will reveal if the allure of The Block translates into buyer interest at the expected price points.
Potential Outcomes and Historical Context
As the auction approaches, contestants and fans alike are hopeful for positive outcomes. Yet, the reality of auction dynamics means that there is a risk some homes may not meet their reserve prices—the minimum acceptable offer from sellers. In such cases, the sales agents may need to negotiate further with potential buyers to secure a sale.
Historically, the outcomes of auctions on The Block have varied widely. While some participants have walked away with substantial profits, others have faced disappointing results. For instance, in the 2022 season, contestants Tom Calleja and Sarah-Jane Wilson only made a profit of $20,000 after incurring expenses that exceeded their earnings. “We spent more than $20,000 of our savings to be here,” stated Sarah-Jane, reflecting the financial risks contestants face.
The emotional weight of auction day is palpable, and fans of The Block are eager to see how the contestants will fare this year. Viewers can catch the finale on Nine or 9Now, as the excitement culminates in what promises to be an unforgettable conclusion to the season.


































