On this day in 2023, Australia marks a significant milestone in its automotive history: the 75th anniversary of the first fully Australian-made car, which rolled off the production line at Holden in Melbourne on October 29, 1948. This event represented not just a technological achievement but also a moment of national pride, even though the visionary behind the project, Sir Laurence Hartnett, was not present to witness the unveiling.
The introduction of the Holden 48-215, commonly referred to as the “FX,” symbolized the birth of the Australian car industry. With a price tag of £1,000 at the time, this vehicle was designed to meet local needs, combining affordability and functionality in a post-war economy eager for innovation. The car featured a streamlined design and was powered by a 2.15-litre engine, making it a practical choice for many Australian families.
The journey to the production of the FX was not straightforward. In the years leading up to its release, the country faced challenges associated with World War II and its aftermath, including a shortage of materials and skilled labor. Nevertheless, Hartnett and his team at Holden were determined to establish a homegrown automotive industry. Their efforts paid off when the FX quickly gained popularity, selling over 120,000 units in its first three years.
The Impact of Holden on Australian Society
Holden’s success reverberated throughout Australia, transforming not just the automotive landscape but also the economy. The company created thousands of jobs and stimulated growth in related industries, from manufacturing to service sectors. By the 1950s, Holden had become synonymous with Australian culture, and the phrase “Australia’s Own Car” resonated with many.
The 1960s and 1970s saw Holden diversify its offerings, introducing models that catered to various segments of the market. This expansion included performance vehicles that captured the hearts of enthusiasts and solidified Holden’s reputation as a major player in the global automotive industry.
Despite its successes, Holden faced significant challenges in the 21st century. The company, once a proud symbol of Australian manufacturing, announced in 2013 that it would cease local production by 2017, citing increasing costs and a shift in consumer preferences. The closure marked a turning point in the Australian automotive industry and led to a broader discussion about the future of local manufacturing.
Honoring the Legacy
As Australia celebrates the legacy of the FX and the pioneering spirit of Holden, the automotive industry reflects on its evolution. The first Australian-made car remains a symbol of resilience and innovation, inspiring future generations of engineers and designers.
In commemorating this anniversary, various events and exhibitions across the country will honor the historical significance of the Holden FX. Car enthusiasts and historians alike are encouraged to engage in discussions about its impact on Australian society, ensuring that the spirit of the FX lives on.
This anniversary serves as a reminder of the importance of local production and innovation in shaping a nation’s identity. As Australia looks forward, the lessons learned from the past will continue to influence the automotive landscape and inspire future advancements in technology and manufacturing.


































