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Chinese EVs Gain Ground in Georgia, Challenging US Market Dominance

In a significant shift, Chinese electric vehicles (EVs) are rapidly growing in popularity across Georgia, particularly in its capital, Tbilisi. With the slogan “Build Your Dreams” prominently displayed on the back of vehicles manufactured by BYD, China’s largest automaker, these cars symbolize a changing landscape in the country’s automotive market. Data reveals that from January to July 2025, China accounted for just over 10 percent of Georgia’s imports, ranking fourth behind Turkey, the United States, and Russia.

Passenger cars represent the largest category of imports, constituting 20 percent of total imports, which underscores the sector’s importance for both domestic consumption and Georgia’s role as a regional re-export hub. While the total number of imported vehicles has held steady in recent years, the demand for electric vehicles has surged dramatically. During the first half of this year, Georgia imported 3,616 EVs, marking an impressive 88 percent increase from 1,922 in the same period last year.

China’s Growing Market Share

Notably, China has ascended to become the second-largest supplier of EVs in Georgia, trailing only the United States. The overall import of Chinese cars, encompassing both electric and conventional models, has risen by approximately 79 percent this year. Despite this growth, electric vehicles still comprise a modest segment of Georgia’s automotive market, where car ownership is prevalent—nearly every second person owns a vehicle.

A key factor in this market transition is the long-standing reliance on affordable, used cars from the United States, which are easier to maintain locally. This historical preference has helped the US retain its position as Georgia’s main car supplier. Nonetheless, China has made significant inroads, capturing nearly 12 percent of Georgia’s EV market in just a few months. The appeal of electric vehicles lies in their lower operational costs compared to gasoline-powered cars.

However, widespread adoption remains hampered by a lack of infrastructure, particularly charging stations, which Georgia currently lacks. Market dynamics indicate that this could soon change, especially as Chinese EVs are generally more affordable than their Western counterparts, positioning them well to capture an increasing share of the market.

Political and Economic Implications

The rise of Chinese economic influence in Georgia parallels a notable political shift. The ruling party, Georgian Dream, has expressed a pro-China stance, with Prime Minister Irakli Kobakhidze lauding Communist China as the “best example of state modernization.” This political endorsement underscores a strategic alignment that could reshape Georgia’s international relations.

In a politically symbolic move, the BYD Center in Tbilisi has taken over the former headquarters of the United National Movement, a once-dominant party that has since become a major opposition force. Built in 2010, the building’s transition reflects the changing political landscape amid pressures from the current government.

Transparency International Georgia highlights the implications of this evolving relationship in its latest report, stating: “As Georgia’s relations with the United States and the European Union deteriorate, Georgian Dream is strengthening its alliances with authoritarian regimes hostile to the United States, such as China.”

As the automotive landscape in Georgia continues to evolve, the increasing presence of Chinese EVs not only signifies a shift in consumer preferences but also hints at broader geopolitical ramifications. The combination of affordable options and a growing local market could pave the way for a transformative period in Georgia’s automotive industry.

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